Social Media Best Practices

Social Media Best Practices

Learn best practices for using your social media to grow your brand or business. Panelists will share their personal experiences and tips on how they’ve best incorporated various social media channels and practices.

Our Panelists:

Deborah Firestone ’04JRN

Deborah Finestone has a 23-year career in communications and marketing and has spent the last 7 years focusing on social media marketing. She’s a certified social media marketer who helps small businesses and nonprofits have a bigger impact in the world. Her strategies help clients stop being the best thing in town that no one has heard of by telling stories that help build trust, knowledge and relationships.

Her gift is fusing her background in journalism with a love of photography, art and psychology to exercise creativity in order to help clients help more people.

Dr. Josh Barta

Known as the “Dancing Orthodontist” on TikTok, Dr. Josh Barta has made a name for himself with viral dancing and song videos on dental topics on both TikTok, YouTube, and other forms of social media. Many of his videos translate the lyrics of pop music to dental topics or those promoting the work of his suburban Milwaukee practice, Holzhauer, Hewett & Barta. Dr. Barta holds a bachelor’s degree from the University of Kansas, a DDS from the University of Nebraska and a Master’s in Orthodontry from Marquette University.

Drew Thompson

Drew Thompson is a marketing expert with expertise in utilizing AI tools to develop compelling content that creates emotional resonance with consumers. With a decade-long career in advertising, Drew now offers online performance coaching to sales professionals, entrepreneurs, and small business owners. Drew’s coaching methodology focuses on creating content that sells less to sell more, with a particular emphasis on the effective use of video and social media. Drew’s extensive knowledge of social media channels enables individuals to navigate the different platforms with ease and develop an effective content strategy.